THE FOUNDER
I don't sell prettiness.
I sell precision -
engineered to look natural.
For fourteen years I worked under plastic surgeons. I learned that the best PMU isn't the one you notice — it's the one no one questions. Every brow, every line, every lip I do is engineered to disappear into the face it belongs to.
— SUNNY KWAK · FOUNDER
CLINICAL TRAINING
Trained where
a millimeter matters.
Sunny spent fourteen years inside four of Korea’s most respected plastic surgery clinics — the kind of environments where a millimeter of asymmetry ends a career. That’s where her standard was set.
2010
Mojerim Plastic Surgery
GANGNAM FLAGSHIP · BEAUTY LINER
First clinical PMU role inside one of Seoul’s most established plastic surgery groups.
2013
Wine Plastic Surgery
CHEONGJU FLAGSHIP ·CHIEF MANAGER
Promoted to Chief Manager
overseeing the clinic’s full
PMU operation.
2016
ID Hospital
GANGNAM · CENTER DIRECTOR
Director of the PMU center inside one of Korea’s largest plastic surgery hospitals.
2018
Lienjang Plastic Surgery
GANGNAM & MYEONGDONG · CENTER DIRECTOR
Led PMU centers across two flagship locations and the in-house
training program.
THE FOUNDER
I don't sell prettiness.
I sell precision -
engineered to look natural.
For fourteen years I worked under plastic surgeons. I learned that the best PMU isn't the one you notice — it's the one no one questions. Every brow, every line, every lip I do is engineered to disappear into the face it belongs to.
— SUNNY KWAK · FOUNDER
2010
Mojerim Plastic Surgery
GANGNAM FLAGSHIP · BEAUTY LINER
First clinical PMU role inside one of Seoul’s most established plastic surgery groups.
CLINICAL TRANING
Trained where
a millimeter matters.
Sunny spent fourteen years inside four of Korea’s most respected plastic surgery clinics — the kind of environments where a millimeter of asymmetry ends a career. That’s where her standard was set.
2013
Wine Plastic Surgery
CHEONGJU FLAGSHIP ·CHIEF MANAGER
Promoted to Chief Manager overseeing the clinic’s full PMU operation.
2016
ID Hospital
GANGNAM · CENTER DIRECTOR
Director of the PMU center inside one of Korea’s largest plastic surgery hospitals.
2018
Lienjang Plastic Surgery
GANGNAM & MYEONGDONG ·
CENTER DIRECTOR
Led PMU centers across two flagship locations and the in-house training program.
The METHOD
Nota a salon.
Not a chain.
A specialist's studio.
01
Surgical-grade precision
Every design is built like a clinical procedure — measured, mapped, and reviewed before a single needle moves.
03
In-house pigments
and needles
Sunny formulates her own pigment line and needle systems — used by clinics across Korea. Every component is verified before it touches your skin.
04
Built for the
international client
English consultation. Pre-arrival photo review. Single-visit results designed around a tourist's schedule.
02
One operator, start to finish
No assistants performing your procedure. No consultations passed off to staff. Every client meets Sunny, and only Sunny.
The METHOD
Nota a salon.
Not a chain.
A specialist's studio.
01
Surgical-grade precision
Every design is built like a clinical procedure — measured, mapped, and reviewed before a single needle moves.
03
In-house pigments and needles
Sunny formulates her own pigment line and needle systems — used by clinics across Korea. Every component is verified before it touches your skin.
02
One operator, start to finish
No assistants performing your procedure. No consultations passed off to staff. Every client meets Sunny, and only Sunny.
04
Built for the international client
English consultation. Pre-arrival photo review. Single-visit results designed around a tourist's schedule.
RECOGNITION
Twelve years of awards,
certifications,
and judging seats.
A working résumé. Every credential listed below is verifiable through the issuing organization.
AWARDS
-
2012 — International Human Beauty Competition · Grand Prize, PMU Division
-
2013 — International Human Beauty Competition · First Place, PMU Division
-
2015 — International Human Beauty Competition · Grand Champion, PMU Division
JUDGING SEATS
-
2015 — International Body Contest · Embo Division Judge
-
2015 — International Body Contest · Machine Division Judge
-
2016 — Asia Medical Aesthetics Conference, Jeju · Judge
-
2024 — WULOP Korea PMU · Jury Member
-
Founding Examiner — Medical Aesthetics Exchange · 1st Certification Exam
CERTIFICATIONS
-
2017 — National Makeup Artist License (Korea)
-
2019 — National Nursing Assistant License (Korea)
-
2020 — US AAM · Pain Control Safety Certification
-
PMU National Certification · Grade 1 & Grade 2
-
Certified Instructor — Korean Semi-Permanent Makeup Industry Association
RECOGNITION
Twelve years of awards, certifications, and judging seats.
AWARDS
INTERNATIONAL HUMAN BEAUTY COMPETITION
2012 — Grand Prize, PMU Division
2013 — First Place, PMU Division
2015 — Grand Champion, PMU Division
JUDGING SEATS
2015 — International Body Contest
· Embo Division Judge
2015 — International Body Contest
·Machine Division Judge
2016 — Asia Medical Aesthetics
Conference, Jeju · Judge
2024 — WULOP Korea PMU ·
Jury Member
Founding Examiner —Medical
Aesthetics Exchange
·1st Certification Exam
CERTIFICATIONS
2017 — National Makeup Artist License (Korea)
2019 — National Nursing Assistant License (Korea)
2020 — US AAM · Pain Control Safety Certification
PMU National Certification · Grade 1 & Grade 2
Certified Instructor — Korean Semi-Permanent Makeup Industry Association
BEYOND THE STUDIO
The artist
other artists
learn from.
Sunny teaches Korea's most-watched online eyeliner PMU course — the highest-grossing PMU class on the K-Beauty Master education platform. Practitioners from Japan, Taiwan, Thailand, and across Korea travel to Seoul to study under her.
She also founded the in-house pigment and needle brand used in her own studio — and now supplied to PMU professionals across the country. Every formula is tested in her own room before it reaches another artist's table.
#1 in Korea
ONLINE EYELINER PMU COURSE
Nationwide
STUDIOS USING HER PIGMENT
WHAT WE WON'T DO
Three things you'll never hear in this studio.
01
"Just trust me, it'll look great."
Every design is reviewed with the client before pigment touches skin. You see the shape, the symmetry, the color simulation. Nothing is improvised.
02
"We'll add this for free."
No upsells. No add-on packages.
The price you're quoted is
the price you pay.
03
"Don't worry about the pigment."
Pigment composition matters. Sunny formulates her own pigments — and can tell you exactly what's going into your skin and why. If a clinic can't explain theirs, that's a question worth asking.
BEYOND THE STUDIO
The artist
other artists
learn from.
Sunny teaches Korea's most-watched online eyeliner PMU course — the highest-grossing PMU class on the K-Beauty Master education platform. Practitioners from Japan, Taiwan, Thailand, and across Korea travel to Seoul to study under her.
She also founded the in-house pigment and needle brand used in her own studio — and now supplied to PMU professionals across the country. Every formula is tested in her own room before it reaches another artist's table.
Nationwide
STUDIOS USING HER PIGMENT BRAND
#1 in Korea
ONLINE EYELINER PMU COURSE
WHAT WE WON'T DO
Three things you'll never hear in this studio.
01
"Just trust me, it'll look great."
Every design is reviewed with the client before pigment touches skin. You see the shape, the symmetry, the color simulation. Nothing is improvised.
02
"We'll add this for free."
No upsells. No add-on packages. The price you're quoted is the price you pay.
03
"Don't worry about the pigment."
Pigment composition matters. Sunny formulates her own pigments — and can tell you exactly what's going into your skin and why. If a clinic can't explain theirs, that's a question worth asking.
FOR INTERNATIONAL CLIENTS
Designed around your trip, not ours
01
English consultation
Ask anything on Instagram, WhatsApp or Line before you book. Sunny replies personally — no agency, no translator filter.
02
Single-visit design
Procedures completed in one session, 2–3 hours. No second appointment required before you fly home.
03
Aftercare in your language
Written aftercare guide in English or Japanese. Remote follow-up for the full healing window.
FOR INTERNATIONAL CLIENTS
Designed around your trip, not ours
01
English consultation
Ask anything on Instagram, WhatsApp or Line before you book. Sunny replies personally — no agency, no translator filter.
02
Single-visit design
Procedures completed in one session, 2–3 hours. No second appointment required before you fly home.
03
Aftercare in your language
Written aftercare guide in English or Japanese. Remote follow-up for the full healing window.
SUNNY PMU
Not a salon. Not a chain.
A specialist's studio.
SUNNY PMU
Not a salon. Not a chain. A specialist's studio.